by Cathy Yardley | Promotion
I’ve written romance for over a decade. One of the most popular tropes is the Cinderella fantasy: a woman, mistreated, misunderstood and basically hidden from sight, is suddenly plucked from obscurity by a “fairy godmother” to great acclaim, living...
by Cathy Yardley | Uncategorized, Writing Life
I first wrote this post years ago, and needless to say, a lot has happened since then! New types of social media, the rise of video shorts. Bookstagram, BookTok, etc. That said, the basics remain the same. How do you find time to write and promote? I haven’t...
by Cathy Yardley | Promotion
1. They don’t know about your book. This seems painfully obvious, doesn’t it? With the sheer volume of ebooks being added to the market daily, with a very low barrier to entry, getting noticed by a target audience is a lot like shouting your title...
by Cathy Yardley | Business, Writing Life
When I got my first contract at 26, I had a goal. I’d sell 100,000 copies, I thought. That’d be a decent start. Then I’d start really making some big numbers. (If you’re not laughing now, you should be. Trust me. 100,000...
