by Cathy Yardley | Craft, Promotion, Writing Life
What does “playing to win” mean? This one’s gonna be a rough one, gang. But it’s important. I love the movie The Replacements. (Largely due to Keanu Reaves, not gonna lie.) But there is a great line in it, where the coach played by Gene...
by Cathy Yardley | Craft, Writing Life
As part of both my coaching service and my critique service, I get to see the framework of a lot of stories in progress. When it comes to conflict in general, and Hopeless Moments in the third act in particular, there’s one thing I notice, over and over...
by Cathy Yardley | Writing Life
This blog is for those writers who are having a tough time staying on track when it comes to scheduling their deadlines, marketing, etc. Strangely enough, despite being a die-hard plotter, I am much closer to a “pantser” when it comes to my time...
by Cathy Yardley | Writing Life
We live in a world that is full of the drive to do more, more, more. As writers, we suffer from this expectation maybe more than a lot of other people. We are expected to write more, blog more, market more, be visible on social media more. It is all Important, with...
by Cathy Yardley | Business, Writing Life
Note: this originally was run in my newsletter, but given the responses, I thought I’d post it here on the blog as well. Is writing full time a viable option? Around 80% of the people I work with have mentioned that, ideally,eventually, they want to be able to...
by Cathy Yardley | Writing Life
Many authors I meet are in what I call practice mode. What does practice mode look like? It can be the writer who is endlessly polishing his writing skills, but hasn’t completed a draft. Or the author who is plotting an intricate series, but hasn’t written...